BLACK FRIDAY IS HERE
BLACK FRIDAY IS HERE
UP TO 60% OFF
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Just Landed
THE BASS COLLECTION
Inspired by the after-dark chaos of our latest Michigan smallmouth film, the All-New Bass Collection is an ode to nighttime Hex hatch fishing — when the smallies feast as the rest of the world sleeps.
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SHAPING THE FUTURE
We're donating 5% of all sales to support our native trout and the places they live — so the future can be as sweet as the good ol’ days!
WARM WEATHER GEAR View all
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